One smart solution to reduce indoor air pollution

Indoor air can be 5 times more polluted than external air, says the World Health Organization, containing traces of benzene, ammonia, xylene, trichloroethylene and formaldehyde to name a few. These substances can come from cleaning products, furniture finishes, cooking. We spend 90% of our time indoors and breathe approximately 3000 gallons of air each day.

A group of university students turned their thesis project into a start-up to help us breathe a little bit easier in our homes and offices. Clairy is a smart vase which boosts a plant’s natural air purification process. Traditional flowerpots don’t allow any airflow to the roots, therefore, a single plant isn’t able to filter the toxic agents.

In the 1980’s, NASA found that certain plants are able to eliminate toxic agents– but through their roots, not their leaves.

CEO Paolo Ganis explains: “We’ve created a natural air purifier by using a double vase system, with a technological unit and a real plant. This brings much more air to the roots of the plant exponentially increasing the purification efficiency.”

Lab test results showed that Clairy was able to purify an area of about 36 cubic meters with an initial run of 30 hours. The vase is equipped with sophisticated sensors and a wi-fi unit that connects to your smartphone. Through an app, you can see, in real time, the levels of pollutants in your environment.

Plants are smarter than we think!